WHEN THE NMA ASKED US TO PUSH THEIR CREATIVE AWARDS WE USED ADS THAT HAD ALREADY RUN

The Newspaper Marketing Agency aimed to raise the profile of national newspaper advertising. A way to achieve this was to encourage better creative. So they ran an annual competition with a £25,000 team prize. We aimed to create awareness of the awards by targeting teams with hi-jacked, previously award winning ads, pushing the same high standards.  Agency / TBWA/GGT

BANANA DESK DROP

Remember Wiedens’ Honda ad about the joy of writing in biro on a banana? 1,000 Bananas with hand written headlines were delivered to creative teams across London.

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