TOPICAL client PERSIL
Persil press stunt
Remember the graphic Benetton posters? One featured the heavily blood soaked uniform of a dead Croat soldier.
The idea involved Persil buying space next to the Benetton poster.
Presented but Persil weren’t brave enough, the work went on to win a Bronze Creative Circle for Best Ad that Never Appeared.
PETE JONES 07956 359 371 CASINO45@ICLOUD.COM 2022