As an F1 addict I was brought into Digitas to help out on a Honda Racing long format film To write scripts, advise, share enthusiasm and motivate the agency’s Honda team
Honda supplied engines to both RedBull F1 teams. The film was a drumroll to the 2020 season. Written by Connor Stevens and Charlie Ditchfield
Based on the fact that tiny differences win races, I added amplification ideas to take advantage of possible media opportunities
